The roads of Jamaica’s wild and beautiful South Coast have brought you to the Nassau Valley, a rich, fertile land, where long stalks of sugar cane move about lazily in the breeze. Here in the heart of Jamaica, at the Appleton Estate, you will discover something unforgettable – the Joy Spence Appleton Estate Rum Experience – a multi-sensory “only here” experience about our world famous Appleton Estate Jamaica Rum range. Through a variety of fascinating stops including a theatre, observation tower offering panoramic views of the beautiful valley, the distillery, ageing house and tasting rooms, the tour takes you on a journey through the history of Appleton Estate and our unique “Cane to Cocktail” rum making process – as you go through the tour you will see, touch and taste how Appleton Estate Jamaica rums are made. You will leave the Joy Spence Appleton Estate Rum Experience with not only a deeper appreciation for the quality of Appleton Estate Jamaica rums, but also for the warmth and flavour of the country’s heartland. This is the spirit, from Jamaica with love, found in every smooth sip of Appleton Estate Jamaica rum. Please allow two hours to enjoy a full and relaxing experience.